Retail Applications
Digital signages are ideal in POS (point-of-sale) and POP (point-of-purchase) locations like convenience stores, fastfood, pharmacies or specialized shops or boutiques. Digital signages at point of sale locations can help improve sales by posting limited-time offers, display new products or as a value-added service to customers by running news or TV programs along with their in-house or third party ads. Narrowcasting is especially useful when having two or more retail outlets to show in- house or external ads.
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